Private visibility audit

Stefano Grossi

Dr. Grossi, here is what a new patient sees when they look for you online in Bologna.

This map shows where your practice is easy to find online and where it disappears. Green means patients see you first; red means they find someone else.

  • Look around Via Sante Vincenzi and you come up first there.
  • Move a few streets out and you slip into red, often beyond the first page.
  • Watch the east side, where you improve, but still stay weak to moderate.

This is not permanent. We can spread that green across the rest of the map, and we will show you the exact moves that get you there. But first, let's see how you compare to your closest competitors.

And your competitors?

When people in your area search for a dentist, who do they come across?

Right by Via Sante Vincenzi, you come up. A little out from there, Bludental - Bologna is the name patients keep seeing instead.

We put you head to head with Bludental - Bologna, and also looked at Microdent Dental SPA and Centro Odontoiatrico Grimaldi.

So the calls you miss are slipping to the practice that stays in view when patients move beyond your street. That is the gap to close.

Each clinic is named exactly as it appears on Google, so you can look them up on your phone yourself. They come up next to you because Google puts all four of you in the same category

The reason patients don't find you isn't your competitors

Your nearby visibility has a reason, and it is in your own data

This screen shows the main signs of how your site is doing online. It shows how many other sites point to yours, how visitor traffic rises and falls over time, how much interest there is in what you do, and how often you appear in Google and the newer AI answers. This is what tells you whether your site is bringing patients.

  • Very few other sites point to yours
  • Your Google traffic is modest
  • Your presence in AI answers is still absent

Next, we look at the exact searches patients use for a practice like yours, and whether those searches ever reach you.

What patients search before choosing

Mostly, patients find you by name.

This image lists the Google searches your site shows up for, and it is mostly driven by people looking for you directly.

  • most of the people who reach you already knew you and typed you in directly, so a search is not bringing you new patients.
  • on via sante vincenzi bologna, one of the most searched ways patients look for this, your site sits near the top of the page, so it is tied to a search tied to your address rather than to a service.
  • so the new patients who search for a dentist in Bologna for care often choose whoever sits higher and book there instead.

This is one of the easiest things in the audit to turn around. The same searches can put you on Google for the care you offer, on the map nearby, and inside what AI assistants tell patients. It points to the pages to build or improve.

Picture your week with the patients who searched for a dentist in Bologna, found you first, and walked in already decided.

You have a real base to build on, and a few gaps that are quietly costing you patients who would have chosen you. Both sides are workable.

  • Patients a few streets away often meet Bludental Bologna before they ever see your name, so that first impression goes elsewhere.
  • Your treatment page has very little to read, no photos and no testimonials, so an interested patient hesitates instead of contacting you.
  • Patients who find you but are not ready to call have no reliable way to stay connected, so they quietly disappear.

I trained as a clinician first. A short call is just me reading this with you, and the fixes have a clear order that makes them simpler than they look.

You've just seen what's holding your practice back online.

I read these the way I used to read my own clinic numbers. Some of these problems cost you real patients, others barely matter.

1
Start here

Diagnostic call

We get on a call and go through everything we found. By the end you have a clear picture of what to fix first and what it takes.

2

Onboarding

From here, we're your team. We handle the work, check in with you regularly, and adjust as your practice changes. You're never doing this alone.

3

We fix what's broken

We start with whatever is losing you the most patients and work down from there. From €1,000 a month, and marketing stops being your problem.

4

We launch

Then it just works. Patients find you, the calls come in, and your schedule fills without you thinking about it. You get back to doing what you love while the growth runs in the background.

Run by a doctor, not a marketer

Your marketing, done by someone who has sat in your chair

I built, ran and sold three clinics in Paris by 29. Not because I was the best clinician in the room, but because I worked out why the clinic down the road was winning online, and fixed it. Now I do that for you, so you can get back to being the doctor.

Founder: Dr. Vladimir Khourda
I learned marketing so you don't have to

Pick a time that fits around your patients

On the call we go through your numbers live, how you stack up against the clinics near you, and what we'd actually do in your first 90 days.
About an hour, and you leave with a plan either way.

Got a question?

What other practices asked before signing

If you’ve read this far, you’re still hesitating.That’s exactly why this section exists.

How did you actually run this audit?

How much of my time will this take? I already work 60 hours!

How much does it cost?

Do you work with my competitors?

Will this comply with my regulatory body? (HIPAA / GDPR / NHS / CNOM / state board / dental council...)

What's the actual first step?