Private visibility audit

Luigi Izzo

Hi Luigi, here is what the map reveals when a new patient looks for you online.

This map shows where your practice is easy to find online and where it disappears. Green means patients see you first; red means they find someone else.

  • Look at Via Giovanni Favilli, and you come up first at your door.
  • Notice the south and central area, where you stay visible in nearby searches.
  • Move north and northeast, and you slip into weaker visibility.

This is not permanent. The same map can turn green across the rest of the area, and we will show you the exact moves that get you there. But first, let's see how you compare to your closest competitors.

And your competitors?

When patients search around your practice, who do they see first?

Right by Via Giovanni Favilli, you come up. Across more of the city, patients keep seeing Studio Medico Riso Serio Guzzardella Canini first.

We put you head to head with Studio Medico Riso Serio Guzzardella Canini, and also looked at Poliambulatorio Giardini Margherita and Ambulatorio medico.

So the nearby calls are there, but the wider area still slips away to that practice first.

Each clinic is named exactly as it appears on Google, so you can look them up on your phone yourself. They come up next to you because Google puts all four of you in the same category

The reason patients don't find you isn't your competitors

Where you show up nearby is explained by your own data.

This screen shows the basics behind your site, who points to it, how visitor traffic moves over time, how much interest there is in what you do, and how often you appear in Google and the newer AI answers. It is the part that shows whether your website is actually bringing you patients.

  • Other websites already point to yours
  • People are finding you through Google
  • Your site appears in AI answers
  • Visitor traffic is rising over time

Next, we will show the exact searches people use when they look for a practice like yours, and whether those searches ever reach you.

What patients search before choosing

Mostly, patients find you by name.

This image lists the Google searches your site shows up for, and whether the ones that bring you new patients are doing their job.

  • Most of the people who reach you already knew you and typed you in directly, so a search is not winning you anyone new.
  • On nei, one of the most searched ways patients look for this, your site sits near the top of the page, so that search is doing some work but still leaves room to capture more.
  • So the bigger searches for the care you offer can still go to other practices, and those new patients book there instead of reaching you.

This is one of the easiest things in the audit to turn around. The same searches can put you on Google for the care you offer, on the map nearby, and inside what AI assistants tell patients. It points to which pages to build or improve.

Picture your week with the patients searching Bologna who found you first and walked in already decided.

You have a real foundation here, with active ads, a growing profile, and strong local pull. A few specific gaps are quietly costing you patients across the city, and all of them are workable.

  • Patients searching from the north or northeast of Bologna are more likely to see Studio Medico Riso Serio Guzzardella Canini first, before your name even enters the picture.
  • Your page takes around 22 seconds to open on a phone, so an interested patient often leaves before seeing anything you offer.
  • Patients asking AI about blepharoplasty get a general answer today, not one that places your clinic as the natural choice.
  • Tracking is not confirmed, so it stays unclear which ads are actually producing real patient conversations.

I trained as a clinician first. A short call is just me walking through the audit with you, and the fixes have a clear order that makes them simpler than they look.

You've just seen what's holding your practice back online.

I read these the way I used to read my own clinic numbers. Some of these problems cost you real patients, others barely matter.

1
Start here

Diagnostic call

We get on a call and go through everything we found. By the end you have a clear picture of what to fix first and what it takes.

2

Onboarding

From here, we're your team. We handle the work, check in with you regularly, and adjust as your practice changes. You're never doing this alone.

3

We fix what's broken

We start with whatever is losing you the most patients and work down from there. From €1,000 a month, and marketing stops being your problem.

4

We launch

Then it just works. Patients find you, the calls come in, and your schedule fills without you thinking about it. You get back to doing what you love while the growth runs in the background.

Run by a doctor, not a marketer

Your marketing, done by someone who has sat in your chair

I built, ran and sold three clinics in Paris by 29. Not because I was the best clinician in the room, but because I worked out why the clinic down the road was winning online, and fixed it. Now I do that for you, so you can get back to being the doctor.

Founder: Dr. Vladimir Khourda
I learned marketing so you don't have to

Pick a time that fits around your patients

On the call we go through your numbers live, how you stack up against the clinics near you, and what we'd actually do in your first 90 days.
About an hour, and you leave with a plan either way.

Got a question?

What other practices asked before signing

If you’ve read this far, you’re still hesitating.That’s exactly why this section exists.

How did you actually run this audit?

How much of my time will this take? I already work 60 hours!

How much does it cost?

Do you work with my competitors?

Will this comply with my regulatory body? (HIPAA / GDPR / NHS / CNOM / state board / dental council...)

What's the actual first step?