Private visibility audit

Matteo Tognon

Hi Dr. Tognon, here is what a new patient sees when they look for you online in Venice.

This map shows where your practice is easy to find online and where it disappears. Green means patients see you first; red means they find someone else.

  • Look around C. Seconda del Cristo and you come up first there.
  • Move a few streets out and you slip into weaker, mixed visibility.
  • Watch the northwest, where patients find someone else instead.

This is not permanent. We can spread that green across the rest of the map, and we will show you the exact moves that get you there. But first, let's see how you compare to your closest competitors.

And your competitors?

When people in Venice search for dental care, who do they come across first?

Right by C. Seconda del Cristo, you are easy to find. A little out from there, Dentalcoop Venezia takes over across most of the city.

We put you head to head with Dentalcoop Venezia, and also looked at Bellussi Dentista Venezia and DRM Odontoiatria.

So the bookings beyond your door are going to the practice patients notice first. That is the gap to close.

Each clinic is named exactly as it appears on Google, so you can look them up on your phone yourself. They come up next to you because Google puts all four of you in the same category

The reason patients don't find you isn't your competitors

Why your nearby visibility points back to your own site

This screen shows the part of your online presence that sits behind the scenes, how many other sites point to yours, how your visitor flow changes over time, how much interest there is in what you do, and how often you appear in Google and in the newer AI answers. It shows whether your site is actually bringing you patients.

  • Many other websites point to yours
  • Very few people reach you through Google
  • You are not appearing in AI answers

Next, we will show the exact searches patients use for a practice like yours, and whether those searches ever reach you.

What patients search before choosing

Mostly, patients find you by name.

This image lists the Google searches your site shows up for, and the ones that could bring you new patients are not doing much work yet.

  • Most of the people who reach you already knew you and typed you in directly, so search is not winning you fresh patients.
  • On cosciente o coscente, a search many patients run every month, your site sits far down the page, so they scroll past to someone else.
  • So those new patients choose whoever sits higher and book there, never reaching you.

This is one of the easiest things in the audit to turn around. The same searches can put you on Google for the care you offer, on the map nearby, and inside what AI assistants tell patients. It points to pages to build or improve.

Picture your week with the patients searching Venice right now who never quite land on your name.

You have a real base to build on here, and a few quiet gaps that are likely costing you patients each week. The reassuring part is that both sides of that are workable.

  • A few streets beyond your immediate area, Dentalcoop Venezia appears before your name does, so those patients begin trusting someone else first.
  • Your main page content takes around 20 seconds to appear, so interested patients leave before they read a single line about your treatments.
  • A contact path that stops interested people at the last step means some patients who were ready to reach out simply hit a dead end.

I trained as a clinician before any of this. A short call is just me helping you see what to tackle first, and the fixes are simpler than they look.

You've just seen what's holding your practice back online.

I read these the way I used to read my own clinic numbers. Some of these problems cost you real patients, others barely matter.

1
Start here

Diagnostic call

We get on a call and go through everything we found. By the end you have a clear picture of what to fix first and what it takes.

2

Onboarding

From here, we're your team. We handle the work, check in with you regularly, and adjust as your practice changes. You're never doing this alone.

3

We fix what's broken

We start with whatever is losing you the most patients and work down from there. From €1,000 a month, and marketing stops being your problem.

4

We launch

Then it just works. Patients find you, the calls come in, and your schedule fills without you thinking about it. You get back to doing what you love while the growth runs in the background.

Run by a doctor, not a marketer

Your marketing, done by someone who has sat in your chair

I built, ran and sold three clinics in Paris by 29. Not because I was the best clinician in the room, but because I worked out why the clinic down the road was winning online, and fixed it. Now I do that for you, so you can get back to being the doctor.

Founder: Dr. Vladimir Khourda
I learned marketing so you don't have to

Pick a time that fits around your patients

On the call we go through your numbers live, how you stack up against the clinics near you, and what we'd actually do in your first 90 days.
About an hour, and you leave with a plan either way.

Got a question?

What other practices asked before signing

If you’ve read this far, you’re still hesitating.That’s exactly why this section exists.

How did you actually run this audit?

How much of my time will this take? I already work 60 hours!

How much does it cost?

Do you work with my competitors?

Will this comply with my regulatory body? (HIPAA / GDPR / NHS / CNOM / state board / dental council...)

What's the actual first step?